Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 8

Hey everyone, check out this cool article series!  If you find this helpful be sure to subscribe so you’ll be notified whenever a new one is posted!  I hope you enjoy it and find it useful!

Giving Readers What They Want

People are creatures of habit, meaning that change isn’t always welcomed. In fact, most people resist change and want nothing to do with it. Don’t believe it? Consider the complaints every time Facebook revamps something. Your blog makeover is no different, so it pays to prepare your fans before the big reveal.

You could simply let them know you’re going through a blog makeover and the new design will be up and ready to go shortly. But why not take this a step further and make things fun by involving your readers? Get them engaged in what is going on. You could do this by asking their input about a header or other design element. For this to work best, you will need to create a few different ones and then have them vote on which one they like best. This is a good way for you to get a feel for what your readers like and what seems to evoke more excitement out of them.

You might even host a contest, asking your readers and fans to submit new designs. Choose your top 3 or 5 favorites, then put them up for a vote, with the designer of the most popular header winning a prize.

If you’re changing or adding a tagline, ask your readers to vote on some different ones you came up with to see what resonates with them. Or ask them to make their suggestions of what a good tagline would be. A simple survey is a good way to collect a lot of responses fast.

Here’s another way to know exactly what readers need/want from your site: your analytics. What search terms bring in the most readers? What pages get the most traffic? Those are the elements you need to make more prominent. For others, split testing will tell you exactly what readers want. You can set up a split test of your opt-in form, home page layout, even your entire site design by using the tools in your Google Webmaster account or email management system.

Remember, your readers are important to your blogging success so you should value them enough to make sure your changes are what they want and need from your site. This will be especially important if your blog is going to look completely different than what it used to.

Just because people are creatures of habit and tend to not like change, don’t let it deter you from doing a blog makeover, though. This can be a positive and experience for you and your readers, and can help bring in more traffic – especially if your current design is outdated.

Whatever you’re doing – a makeover on a personal blog or professional – just have the courtesy to give your readers some warning about what’s going on. They’ll be thrilled to be included, and you’ll end up with a design that’s much more engaging and attractive to them.
If you liked this post, be sure to follow this blog so you’ll be notified when the next part of this post series or any other posts are published!  Remember to leave a comment in the reply box below!

I hope to see you again soon, and God bless you!

Posted in Beautify Your Blog, Blogging

Beautify Your Blog with an Easy Makeover: Part 7

Hey everyone, check out this cool article series!  I’ll be posting a new one every week or so, so if you find this helpful be sure to subscribe so you’ll be notified whenever a new one is posted!  I hope you enjoy it and find it useful!

More Than Just an Afterthought: The Power of Your Blog’s Footer

If you think the footer is obsolete and unimportant, you haven’t been paying attention to the trend towards larger footers. In fact, many blog owners and developers are looking at the footer as another place to further engage readers with additional navigation, video content, social media feeds, and more.

Besides being a new location for housing valuable resources, the footer also contains some of the more boring information on your site. Some of the more standard footer expectations include:

  • Affiliate and earnings disclaimers. This legal stuff is a must have if you promote products for commission, or if you advise people about how to earn/save/spend money.
  • Terms of service. If you have a membership site or sell things on your blog, a TOS page is important. It contains information about refunds, guarantees, and your cookie and privacy policies. Put a link to it in your footer.
  • Sitemap. While not as important as it once was, your sitemap can help readers (and the search engines) find pages that aren’t readily available via your primary navigation.
  • Login information. If your readers need to sign in for any reason, the footer is a good place to put a link or the form itself.
  • Copyright notices. While not strictly necessary (you own the copyright for your work whether you declare it or not) some people like to put copyright information in the footer.

In addition, you can use your footer to get other important information out to your visitors, such as:

  • Social media updates – real-time Twitter and Facebook feeds can let readers know where you’re most active and how to find out more about you.
  • RSS feeds from other sites you own – Help drive traffic to your other web properties by linking to the articles you post there. An RSS feed automatically updates itself, so this is an easy way to create dynamic content.
  • Awards and recognition – Were you interviewed on NBC or featured in the Huffington Post? Add the logos (make sure you have permission first) to your footer for powerful social proof of your expertise.
  • Top comments – Let readers know about active discussions going on with a top comments list in the footer.

Most themes have “widgetized” footers, meaning whatever you end up putting in this section can always be changed later, so maybe a blog makeover is the perfect time to try something different.

As with anything else that has to do with the design of your blog – just because something works for one person doesn’t mean it will work for someone else. You have to always be testing and tracking what you’re doing, including the footer section of your blog.
If this post helped you, be sure to follow this blog so you’ll be notified when the next part of this post series or any other posts are published!  Remember to leave a comment in the reply box below!

God bless you!

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 6

startup-593327_1920Hey everyone, check out this cool article series!  I’ll be posting a new one every week or so, so if you find this helpful be sure to subscribe so you’ll be notified whenever a new one is posted!  I hope you enjoy it and find it useful!

P.S. I if you are wanting to market a book with social media, See Here.

Getting in Front of Your Target Market: How to Integrate Social Media in Your Blog Redesign

Social media is hot, hot, hot right now! It pretty much doesn’t matter who you are or what business you’re in, you can’t get away from the different social sites out there. That means you don’t want to miss out on the opportunity to integrate it into your blog. And more than likely, you probably already have accounts set up and are active on them so it only makes sense you would ‘advertise’ it to your blog visitors by adding the different icons to your blog. Continue reading “Beautify Your Blog with an Easy Makeover: Part 6”

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 5

baby-84626_1920Hey everyone, check out this cool article series!  I’ll be posting a new one every week or so, so if you find this helpful be sure to subscribe so you’ll be notified whenever a new one is posted!  I hope you enjoy it and find it useful!–

The Simple Sidebar Offers More Options to Keep Readers Engaged

While sidebars aren’t as important as navigation, they still take careful consideration and need to be set up in a way that will be easy for your readers to use. Done right, your sidebar can draw your reader deeper into your website. Done wrong, and it could be a big turn off. Continue reading “Beautify Your Blog with an Easy Makeover: Part 5”

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 4

young-writerHey everyone, check out this cool article series!  I’ll be posting a new one every week or so, so if you find this helpful be sure to subscribe so you’ll be notified whenever a new one is posted!  I hope you enjoy it and find it useful!

Getting Around: Creating an Intuitive, Meaningful Navigation Structure

If you want to drive visitors away from your site, make your navigation confusing. We’ve all landed on a website only to be greeted by some weird navigation structure that not only doesn’t tell us what is available, but doesn’t less us return to the page we were on easily. Don’t do this to your readers! Continue reading “Beautify Your Blog with an Easy Makeover: Part 4”

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 3

IMG_0331We found this article series online, so I’ll be posting a new one every week or so until the end of the series :).  I hope you enjoy it and find it useful!

Take it From the Top: Redesigning Your Blog Header

It’s the first thing people see when they land on any page of your website. Just as you make a first impression when people meet you in person, your header is also the first impression people have of your blog. Ideally, you want people to look at it and immediately know what your site is about. It should build a connection with your reader by ‘telling a story,’ and that story will depend on the type of blog you have. Continue reading “Beautify Your Blog with an Easy Makeover: Part 3”

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 2

IMG_1168.JPGWe found this article series online, so I’ll be posting a new one every week or so until the end of the series :).  I hope you enjoy it and find it useful!

Endless Possibilities – How to Choose a Theme

If you’ve ever browsed for blog themes (and who hasn’t?) then you know you can easily spend hours lost among the thousands of choices. Trying to choose one for your blog might seem a daunting task, but there are some tools available to you, as well as some techniques to help you narrow your choices. Continue reading “Beautify Your Blog with an Easy Makeover: Part 2”

Posted in Blogging, Beautify Your Blog

Beautify Your Blog with an Easy Makeover: Part 1

notebook-405755_1920We found this article series online, so I’ll be posting a new one every week until the end of the series :).  I hope you enjoy it and find it useful!

Beautify Your Blog with an Easy Makeover

You loved it when you first started. The colors, the layout, the images – everything fit together perfectly.

But as your business grew or your personal mission evolved, your needs changed. Just like you won’t likely keep the same wallpaper in your kitchen indefinitely, you won’t keep your blog theme, either. Continue reading “Beautify Your Blog with an Easy Makeover: Part 1”